What's in a name? Ask Satyam.
The TOI headline read "Satyam: A Rs 7000 Cr Lie". The Economic Times headline read "Satyam A Big Lie". An NDTV.com graphic said "Satyam's Ugly Truth". The broadcasting media has come up with even sharper, sucker-punch headlines to describe the Satyam fiasco over the last two days. Last night, I heard a Times Now anchor, very irately, referring to Raju as "a straight-faced liar". I get the feeling copy editors all over are having a heyday thanks to the irony in the name - Satyam, meaning truth. Just think. Had the name been something less poignant, the public flogging of the company might have hurt a wee bit less. I mean, how copy-creative does one get with a name like Wipro or TCS or even Infosys. (I wish to state here that I implicate absolutely nothing by taking these names. They are purely for example purpose. Hope no offence is taken.) Actually, my heart goes out to Satyam's employees. Dragged into the mire for no fault of theirs save...